What Does A Wedding Planner Actually Do?

Planning a wedding can be a super exciting journey but as you sit down and think about all of the details, decisions and the hours of research involved it can become VERY overwhelming! With your full-time job and personal commitments finding the time and the energy in your busy schedule to plan your wedding can be the ultimate challenge. Even if you have the help of family and friends planning a wedding can feel like a full-time job alone…and nobody has the time for a second full time job…am I right?

This is where a wedding planner can step in and help guide you strategically through the steps involved in wedding planning, guide you to the right decision for YOU and ensure you and your loved ones have a spectacular day! Wedding planners are industry experts who offer invaluable resources to create you a personalized, beautiful and seamless wedding day experience while respecting your budget. A planner allows you and your partner to focus on the FUN parts of the planning process (like menu tasting, design, shopping and cake tasting) while they handle the logistics and all of the back and forth emails with the vendors involved.

Many planning companies, like Brittany Bauer Events, offer a variety of packages ranging from Wedding Management (aka Day of/Month of Coordination) to Full Service Wedding Planning which includes everything from Welcome Party to Farewell Brunch and everything in between. These packages may vary between planning companies, however, at the core of what all these packages include is ensuring the wedding day runs smoothly. Sounds simple, right? The reality is your planner will spend anywhere from 30-40 hours on an Event Management package and 150+ hours for a full-service package -and around an average of 12 hours straight on your wedding day alone! Let’s briefly break down the high-level difference between an event management package and a full-service package, and what a planner might be responsible for in each of these offerings:

Event Management:

  • Starts helping you with the planning process around 8 weeks prior to the wedding
  • Assists in communicating the final details & logistics with your vendor team
  • Creates a comprehensive wedding itinerary to share across your vendor team and wedding party
  • Onsite the day of your wedding directing the vendors, guests and ensuring your timeline is being adhered to so your day runs smoothly


  • Starts helping you plan from the beginning; sometimes before you even have your date & location set
  • Helps you to establish a realistic budget & corresponding vision
  • Connects you with respected and highly rated wedding professionals to bring your vision to life. And we also review your contracts to ensure everything is squared away.
  • Communicates directly with your vendors so you’re not overwhelmed with emails related to details and logistics.
  • PLUS Wedding Management

While planning packages offer many essential services, there are countless other tasks that your planner can do to ensure a stress-free and enjoyable experience for you and your loved ones. Some of these unknown services are:

  1. Fashions a bustle out of safety pins and thread underneath your dress when yours breaks
  2. Wipes down your ceremony chairs after unexpected rain shower
  3. Places umbrella behind altar for wedding party if it looks like it might rain
  4. Helps you pee
  5. Carries your lipstick in our pocket so you have it when you need it
  6. Makes sure you get appetizers, dinner, and your favorite beverage in hand all night
  7. Magically gets all your personal items packed up and where they need to go post-event
  8. Makes sure there is a plate and forks by your cake before you cut it so that your ceremonial slice has a place to go
  9. Makes sure that champagne toast is actually poured by the caterer before the DJ announces it’s time for toasts
  10. Gives you and your partner (and wedding party) breath mints and tissues before walking down the aisle
  11. Makes sure you have your room key/phone/wallets at the end of the night before you leave
  12. Stays behind after the ceremony to help call out all your extended family to ensure they are around for pictures
  13. Helps out photographer/videographer to get the perfect shot (throws veil in air for wind blown shot, holds extra lights, crouches behind you holding dress so it doesn’t get dirty, etc.)

Ultimately, a wedding planner is an essential investment that brings expertise, experience, and peace of mind to your special day.  Trust your planner and know that they have your best interests at heart.

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